Expanding Retail Channels for a D2C Health Nutrition Brand

Case Studies – Project Industry Overview A Direct-to-Consumer (D2C) company in the health and nutrition space sought to diversify its sales channels by entering offline markets, including general trade and modern trade across India. To support this ambitious goal, the company needed to quickly build a team that could manage and scale operations nationwide.  Challenges The key challenge for the client was to recruit the right talent across various leadership, operational, and managerial roles within a short timeframe. This included establishing a presence in multiple cities, developing a general trade network, and expanding into modern trade. The client needed rapid recruitment of skilled professionals for roles such as:  State Heads and City Heads to oversee operations across India’s zones.  A Modern Trade Head and Key Account Managers to manage relationships with large retail chains.  Store Managers and Operations Managers to manage daily operations in newly opened retail stores.  Solution Provided by Talentiser Talentiser partnered with the client as their exclusive Recruitment Process Outsourcing (RPO) partner, managing the entire recruitment process across India.  Key contributions of Talentiser included:  1. Strategic Hiring Across India: Talentiser helped the company recruit State Heads and City Heads for each of India’s zones—North, South, East, and West—ensuring a strong leadership presence in every region.  They also assisted in the recruitment of a Modern Trade Head and Key Account Managers to handle relationships with retail chains and ensure the smooth entry of the brand into modern trade channels.  2. Store and Operations Recruitment: Talentiser played a critical role in enabling the company to open 50+ stores across 18 cities within the six-month timeline.  We helped hire 40 Store Managers and 5 Operations Managers, who were crucial for day-to-day management of the new retail locations, ensuring smooth operations from the start.  3. Rapid Scaling: The company was able to expand its offline presence swiftly, with Talentiser providing the required talent in under six months. This recruitment drive enabled the company to tap into offline retail channels successfully, enhancing its reach and market share.  – Conclusion Result We Achieved 50 stores opened in 18 cities within six months.  Successful hiring of leadership positions including State Heads, City Heads, Modern Trade Head, Key Account Managers, and operational staff.  A highly efficient store management team was put in place, including 40 Store Managers and 5 Operations Managers. 

Talentiser’s Contribution to Expanding Lenskart’s Tech Team Through Acquihiring

Case Studies – Project Industry Company Overview Lenskart, India’s leading eyewear retailer, sought to expand its technology and product teams with entrepreneurial, driven, and ambitious individuals. To achieve this, Lenskart partnered with Talentiser, adopting acquihiring and ex-founder hiring as a core strategy. Talentiser utilized its expertise to facilitate the acquisition of key startups and their founders, bringing in experienced, ready-to-deploy talent to fuel Lenskart’s accelerated growth . Read more about Lenskart’s vision and these acquisitions here.  Acquihiring of HighApe, GoDutch, and Courierwala and many other ex-founders Identifying Key Acquihiring Targets: Talentiser played a pivotal role in identifying startups that not only had the right technology but also founders and teams with expertise aligned to Lenskart’s goals:  1. HighApe: An event-discovery platform, HighApe’s team was skilled in creating engaging, data-driven user experiences. Highape later became one of the top performing team in Lenskart. 2. GoDutch: A fintech startup funded by Matrix partners focused on digital payments. GoDutch brought an A-player team that enabled Lenskart to accelerate the development of one of their key product. 3. Courierwala: Courierwala was founded by three exceptional IIT graduates, all with expertise in logistics and delivery optimization. Lenskart also brought on board five other ex-founders, all top-tier talent, who played a pivotal role in their growth journey. The acquihiring and entrepreneurial talent hiring approach not only fast-tracked Lenskart’s growth but also ensured the company brought in experienced leadership to drive future innovation. 

Enabling Aspire Rapid Expansion in India: Talentiser’s Acquihiring Success 

Case Studies – Project Industry Company Overview Aspire, a US-based SaaS company, aimed to expand its operations by establishing a development and support center in India.  Aspire needed a specialized team experienced in SaaS, with the capacity to scale operations swiftly.  – Challenges Talentiser’s Strategy: Acquihiring A Saas Startup To help Aspire overcome these challenges, Talentiser proposed an acquihiring strategy, which involved acquiring an small SAAS startup company to rapidly onboard a skilled team and infrastructure.  Solutions Implemented 1. Identifying Commerceup: Strategic Targeting: Talentiser identified Commerceup, a Gurgaon-based ecommerce SaaS company, as an ideal acquisition target. Commerceup’s team had the necessary technical expertise and experience in the SaaS space, aligning perfectly with Aspire’s requirements.  2. Acquisition Approach: Immediate Team Integration: By guiding Aspire through the acquisition of Commerceup, Talentiser facilitated the rapid onboarding of a pre-established team and infrastructure. This bypassed the slow process of recruiting individual talent and setting up new operations from scratch.  3. Execution: Faster Time to Market: The acquihiring strategy allowed Aspire to quickly set up its Gurgaon center within the required time frame, enabling the company to immediately focus on scaling its operations.  – Conclusion Result We Achieved With Talentiser’s expert guidance, Aspire successfully set up its center in India by acquiring Commerceup. The acquihiring strategy provided Aspire with a skilled team and ready-made infrastructure, helping the company overcome its tight timeline and local market challenges. Talentiser’s contributions ensured Aspire could scale efficiently, securing a strong foothold in the Indian market.  Link of News  https://www.finsmes.com/2023/10/aspire-io-acquires-commerceup.html 

Dataloop’s Tech Center Setup in Abu Dhabi

Case Studies – Project Industry Company Overview: Dataloop, an Israeli AI and Data Platform startup, aimed to establish a Tech Hub in Abu Dhabi. Challenges 1. Tech Talent Availability in Abu Dhabi: Abu Dhabi, while rapidly growing in many sectors, lacked a robust pool of local tech talent, making it difficult to source the senior engineers Dataloop needed for its Tech Center. 2. No Established Office Infrastructure Dataloop did not yet have a physical office in Abu Dhabi, which meant the company had to operate through an Employer of Record (EOR) model with an external vendor. This presented operational challenges in managing the recruitment process, compliance, and logistics. Solutions Implemented 1. Talentiser ‘s Full Project Ownership: Dataloop partnered with Talentiser, to take full ownership of the project. Talentiser handled every aspect of the hiring process, from need assessment, talent feasibility, recruitment to onboarding, and managed the entire project end-to-end. 2. Appointing a Middle East Retainer: Talentiser provided a local retainer based in the Middle East who managed the project in real time, ensuring that hiring was aligned with Dataloop’s requirements and that local logistical challenges were addressed efficiently. 3. Company Positioning and Branding: To attract top talent to Abu Dhabi, Talentiser focused on positioning Dataloop’s leadership, investor backing, revenue growth, and high-profile client base. This strategy emphasized the company’s success and future potential, making it an attractive employer despite the non-traditional tech location. 4. Comprehensive Benefits and Perks: Talentiser worked closely with Dataloop to structure a competitive package that included housing, child school admissions, travel allowances, internet, phone, and other perks. This package helped make Abu Dhabi a more appealing relocation option for candidates. 5. Targeting Nearby Talent Pools: Since Abu Dhabi had limited local tech talent, Talentiser sourced candidates from nearby tech hubs such as Dubai, where the talent pool was more robust. Additionally, Talentiser attracted talent from India, offering relocation packages that incentivized engineers to move to Abu Dhabi. 6. Relocating Talent from India: Talentiser successfully relocated most of the senior engineers from India to Abu Dhabi, where they formed the core team of Dataloop’s new Tech center. – Conclusion Result We Achieved Within just three months, Dataloop was able to establish a strong Tech Team. Despite the challenges of recruiting in a non-tech hub and the lack of an initial office, the partnership with Talentiser enabled Dataloop to overcome these hurdles swiftly and effectively. 

Talentiser’s Role in Nykaa’s B2B Ecommerce Team Expansion through Acquihiring

Case Studies – Project Industry Company Overview: Nykaa, a leading fashion e-commerce company based in Gurgaon, sought to expand its capabilities by entering the B2B e-commerce space. Nykaa turned to acquihiring to gain the talent quickly for this expansion.  – Challenges Nykaa needed to scale its B2B efforts and wanted to hire Tech Talent as quickly as possible. Talentiser’s Strategy: Acquihiring of startup Fellafeeds To help Nykaa meet these challenges, Talentiser recommended an acquihiring strategy, identifying a suitable company to acquire both for its technology and its team.  1. Identifying Fellafeeds: Strategic Match: Talentiser identified Fellafeeds, a startup with 15 engineers as an ideal acquihiring target. Fellafeeds’ team could be integrated into Nykaa’s B2B e-commerce operations to enhance customer interactions and insights.  2. Acquisition Benefits: Technology and Talent Integration: Talentiser facilitated Nykaa’s acquisition of Fellafeeds, ensuring Nykaa gained access to both the feedback technology and the talented team behind it. This allowed Nykaa to immediately strengthen its customer engagement tools within the B2B segment.  Accelerating Market Entry: By acquiring Fellafeeds, Nykaa was able to speed up its entry into the B2B market without the delays associated with building new technology and teams from scratch.  3. Leveraging Local Expertise: Gurgaon’s Talent Pool: With Talentiser’s knowledge of the Gurgaon startup ecosystem, Nykaa was able to onboard a skilled team from Fellafeeds with expertise in SaaS-based customer solutions and product innovation.  – Conclusion Result We Achieved With Talentiser’s guidance, Nykaa successfully acquired Fellafeeds, a strategic move that enabled it to scale quickly in the B2B e-commerce space. The acquisition provided Nykaa with the talent and tools necessary to deliver better customer feedback mechanisms for its B2B clients, accelerating its market entry. Talentiser’s acquihiring approach helped Nykaa establish a strong foundation for future growth in the competitive B2B landscape. 

Talentiser Strategy to help Innovapptive acquire Tier-1 Leadership Talent in Hyderabad 

Case Studies – Project Industry Company Overview Innovaptive is an enterprise SAAS company headquartered in Hyderabad, India. The company operates in the rapidly growing EAM SAAS space, with backing from marquee investors like Tiger Global and Vista Equity Partners. As the company continues to scale, it faced the challenge of acquiring high calibre talent for leadership roles, particularly in a market like Hyderabad. Challenges 1. Location: Despite Hyderabad’s growing tech ecosystem, attracting top-tier leadership talent especially with SAAS experience posed a challenge due to perceptions of the city’s market maturity relative to established tech hubs like Bangalore and international markets. 2. Talent Availability: Tier-1 leadership talent, especially with specialized experience in enterprise SAAS, was in high demand and short supply within India. Talentiser needed to source individuals who not only had domain expertise but also experience leading large teams and scaling businesses. 3. Employer Branding: As a growing company, Innovaptive’s brand recognition was limited compared to established SAAS companies in the tech space. A lack of visibility made it harder to attract seasoned professionals who might be more inclined towards established tech firms or startups with well-known founders. Solutions Implemented 1. Positioning of the Company: Talentiser worked diligently to present Innovapptive as a compelling place to work by highlighting its growth trajectory, funding from marquee investors, and the future opportunities the company offered. Special attention was given to showcasing innovative products, its focus on the large enterprise market in US, and its potential to become a major player in the EAM SAAS space. 2. Founder and Board Member Profiles: Talentiser invested in crafting strong narratives around its founders’ track record and the expertise of its board members. This strategic profiling helped build trust and credibility in the marketplace, making the company more attractive to top-tier talent. 3. Expanding the Talent Pool Reach: To overcome the talent shortage in Hyderabad, Talentiser expanded its search globally, tapping into talent pools from other Indian cities like Bangalore, and even from international markets, particularly the United States. By showcasing the unique opportunities within the company and offering competitive packages, Talentiser was able to broaden its hiring horizons. – Conclusion Result We Achieved Through these strategic efforts, Talentiser successfully filled several key leadership positions, overcoming challenges related to location, talent availability, and employer branding. Notable hires included: Managing Director (MD) and Chief Operating Officer (COO)  Head of Product  VP of Marketing  Head of Solutions  Head of Talent Acquisition (TA)  Head of Customer Success  Director Strategy  Innovaptive also acquihired a company through Talentiser further enhancing its talent pool and technological capabilities. 

Global Finance Controller Hiring with Nasdaq regulation expertise

Case Studies – Project Industry Project Description A leading fintech & POS company sought to hire a Senior Global Finance Controller with specialized experience in US Stock Exchange compliance and regulations. The ideal candidate needed to come from a B2C background, with an understanding of both the financial and regulatory landscape required for a US listing an essential role to guide company as it prepared for an IPO on the US Stock Exchange.  – Challenges Scarcity of Talent with US Listing Experience in India Finding finance professionals in India with direct experience in handling listings on the US Stock Exchange was a significant challenge. While several Indian B2B software companies had gone public in the US, very few B2C companies had done the same. This made it difficult to find a candidate with the right blend of B2C experience and US compliance expertise. Solutions Implemented 1. Mapping of Companies with US Listings: Talentiser took a strategic approach by mapping all companies in India that had gone public on the US Stock Exchange. This helped narrow down a list of potential candidates from companies that had successfully navigated US compliance regulations. 2. Broadening the Candidate Search: To match the right persona, Talentiser expanded the search to include candidates with both B2C and B2B experience. The aim was to find talent that could effectively blend client B2C business model with the necessary technical financial experience in US regulatory frameworks. 3. Final Candidate Shortlist: After extensive research, Talentiser identified five candidates who had the right combination of B2C exposure and experience with US Stock Exchange compliance. These candidates were sourced from a range of companies, including both B2C and B2B sectors, ensuring they had the necessary financial expertise to handle a US listing. – Conclusion Result We Achieved Thanks to Talentiser’s targeted approach,  Client successfully hired their Senior Vice President (SVP) and Global Finance Controller from a leading B2C company with direct US Stock Exchange listing experience. This hire was a critical step in preparing company for its future US IPO, ensuring they had the right leadership in place to manage the complex regulatory and financial requirements.